![]() ![]() I suggest that you practice responding to those written inquiries in a professional way, even if your goal is simply to bring them into your store. More customers use email or social media to do that than ever before. OK, so let’s say the customer decides to contact you. You could know about them so you can deal with any of them, should they come up. You can’t control those things, but you shouldn’t be surprised by them, either. ![]() When you first greet a potential client, you could know what they might have heard about you, or seen on Yelp, or found online. Even if you’ve built the best reputation ever, you can’t control those things. But none of you have direct control over what someone finds on Yelp, or using Google, or hears on Facebook. ![]()
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